About BoysBeCool

Boys Be Cool is a style and shopping resource helping parents dress their Boys like stars on a tight budget. From dressy to casual, BBC covers it All with sales, new trends and boys' clothing lines, giveaways, reviews and more. Don’t forget to LIKE BBC on Facebook for daily stream of carefully curated  deals, the coolest finds and the opportunity to mingle with like-minded parents who believe that Boys Have Style Too!

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 ForeBeFunky_Lomoart_1

Fore!!’s SS12 collection has certainly solidified brand’s reputation as the major force in boys’ fashion. Season after season, Paul Nguyen, brand’s Creative Director honed and polished brand’s signature style and impeccable collection’s structure, setting his own bar higher and higher.

The result? Absolutely fabulous SS12 collection that demonstrates brand’s stronger than ever style mojo and a guide to creating a successful label and gaining cult following. We have uncovered secret ingredients of Fore!! Axel & Hudson’s recipe for success.

Burberry_IntroFramed

Burberry had released their stunning Childrenswear collection and we couldn’t help but applaud the creative genius of Christopher Bailey for infusing Summer/Spring 2012 collection with traditional Fall/Winter color palette.

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A few months ago Lucky Brand had made a bold move, re-launching their previously discontinued line Lucky Kids. Bold indeed, especially in the uncertain age of recession and fierce competition in the merciless world of children’s fashion where new brands pop up every single day and disappear from our radars just as often.

The reason behind the sad decision to shut down the kids’ line was simple. Lucky Brand had lost its focus and as a direct extension of the adult line, Lucky Kids’ vision and identity were directly affected.